MySpace Tunes In With TV Widget

Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.

MySpace is looking to make watching the tube a lot more social.

The News Corp.-owned social networking giant has announced plans to launch MySpace Widget for TV, an application which essentially will serve as a mini version of the popular site that consumers access from televisions. The MySpace Widget in being launched in conjunction with Toshiba, which is promoting a new line of TVs powered by Intel chips that are designed to connect to the Internet, a practice that to date has had little appeal to most Americans.

Toshiba,

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in