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MySpace has snagged a slew of new advertisers for the second season of online series Married on MySpace, which kicks off Mar. 9. Joining last season’s sponsor JCPenney are HP, Fox Searchlight (for the movie Our Family Wedding), Hearst and The Knot.
During its first season, Married became something of a sleeper hit for the embattled social network. The reality series allows MySpace’s audience to vote for an engaged couple and then decide on various elements of their wedding—everything fromthe bride’s dress to the style of photography.
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