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NEW YORK College-targeted MTVU has teamed up with the Kaiser Family Foundation and Poz Magazine to create a viral, Web-based game designed to get people talking frankly about HIV and AIDS.
The basic concept for the game, called Pos or Not, was developed by college students who participated in a nationwide “Change the Course of HIV Challenge.” The contest asked students to propose a game that would creatively engage people to help fight the spread of the disease.
Stephen
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