More Nestle Brands for Dailey

Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.

LOS ANGELES Interpublic Group’s Dailey & Associates here has added several Nestle candy brands — including Butterfinger, Goobers, Sno-Caps and Raisinettes — without a review, according to sources.
 
The incumbent on Butterfinger was WPP Group’s JWT, New York, a roster shop that handles numerous Nestle labels, including Toll House. The incumbents on the other candy brands could not be determined.
 
As a roster shop, Dailey already handled Nestle Crunch, Baby Ruth and Wonka, according to sources.
 
Representatives at Dailey, JWT and the client either could not be reached or declined comment.
 
Dailey







AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in