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Practically a legend in local broadcast and one of the most outspoken voices in the business, Kathy Crawford is retiring from the media business on June 30. Since 2003, Crawford has served as president of local broadcast for MindShare North America, a unit of WPP-owned GroupM.
Crawford has championed a number of local broadcast initiatives over the year, most recently as the electronic commerce business guru to streamline media buying and selling and eliminate excess paperwork.
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