A 17-year veteran of Starcom MediaVest Group has risen in its ranks. On Monday, MediaVest announced that Sarah Kramer has been promoted to the role of president, client services at MediaVest USA.
Kramer’s new responsibilities will focus on best practices and approaches for client business management. In addition to her new role, which takes effect immediately, Kramer will continue her work as global managing director for SMG’s global Procter & Gamble business.
Based in New York, Kramer has served MediaVest as a leader on its Kraft planning assignment, moving on to run P&G’s communications planning. She led the P&G unit devoted to sight, sound and motion investments. This year, she was named global managing director for the P&G account.