McCann Erickson Sues MDC, KBS

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McCann Erickson has filed a lawsuit alleging that Lori Senecal, the CEO of Kirshenbaum Bond Senecal + Partners (KBS), has recruited former colleagues from the Interpublic Group unit and solicited business from McCann clients in violation of her contract with that shop.
 
Those claims are made in court papers filed by McCann against KBS and its corporate parent, MDC Partners.
 
According to the suit, which was filed in New York State Supreme Court on Feb.



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