Lori Senecal Takes Global CEO Role at CP+B

Will keep MDC position and board seat

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Lori Senecal has become global CEO of Crispin Porter + Bogusky, a new role at the MDC Partners' agency.

Since last summer, Senecal has been president and CEO of the MDC Partners Network, a role she will retain along with her seat on MDC's board. She'll no longer be global executive chairman at Kirshenbaum Bond Senecal + Partners, however.

In her new job, Senecal will oversee CP+B's global expansion and will manage the coordination of its eight international offices.

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