Little poking in marketing executive suites

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By Brian Morrissey

Twitter and Facebook have been mentioned in more seminars at Cannes than not. Twitter co-founder Biz Stone had a prime speaking slot, and Facebook’s top sales exec, Mike Murphy, was on a panel. With social on many people’s lips and minds, WPP CEO Martin Sorrell used his panel of top marketing execs to ask about their personal use of social media. The results were mixed. Brian Perkins, corporate vp at Johnson & Johnson, is the most active, maintaining Facebook and Twitter accounts.

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