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While some men may act like they are allergic to condoms, the reality is a number of them actually are. For those who are allergic to latex, LifeStyles is rolling out its new nonlatex Skyn condom.
Unlike its top competitor Trojan, LifeStyles is taking the direct approach in marketing this new product. Its new campaign features a number of couples getting into the act. A sultry voiceover says: “Safe sex will never feel the same again .
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