This Lifestyle Marketing Group Embraces Millennials' Diversity

Helps brands reach today's multicultural audience

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Specs
Who (L. to r.) Evp, CCO Ryan Ford; creative strategy director Jesse Nicely; founder Ted Chung; public relations vp Brianne Pins; client services vp Rona Mercado; president Seung Chung
What Marketing agency
Where Los Angeles



Cashmere Agency believes the key to reaching millennials isn't just using social media or creating short-form mobile video. It's understanding that today's youth looks at things from a multicultural perspective.

The marketing group, which has done work for Adidas Originals, Netflix, Snoop Dogg and E! shows Keeping Up With the Kardashians and Christina Milian Turned Up, does that by creating experiences with a global mindset.

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