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Amid all the attention rightly paid to kids’ engagement with new technologies, TV viewing remains the dominant media activity of 8-18-year-olds. Released today, a Kaiser Family Foundation report says kids in this age bracket spend a daily average of four hours and 29 minutes consuming TV content. Time devoted to music/audio was a distant second, at 2:31.
It’s partly because TV sets are an inescapable presence in kids’ homes. In polling for the report (conducted between October 2008 and May 2009), 99 percent of respondents said their home has at least one TV set.
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