Kia Enlists Beavis for Marketing

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LOS ANGELES Ian Beavis has been named vice president of marketing at Kia Motors America, the company confirmed on Thursday.

Beavis, 52, who joins the company on May 17, was not immediately available for comment.

KMA, headquartered in Irvine, Calif., spent $280 million advertising in 2004, according to Nielsen Monitor-Plus. Last December, independent davidandgoliath, Los Angeles, successfully defended the creative account in a review.

Beavis, former svp of marketing and product planning at Mitsubishi Motors North America in Cypress, Calif.,





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