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Key Players at Droga5 N.Y. Take Global Roles

Sarah Thompson, Jonny Bauer are big drivers of growth

Bauer and Thompson both joined the agency in 2008.

Two big drivers of Droga5's business growth are rising to global roles.

Sarah Thompson and Jonny Bauer, CEO and chief strategy officer of the agency's flagship New York office, will now hold those same titles globally. That said, they'll continue to be based in New York and lead that office as well.

Worldwide, Droga5 employs some 450 staffers in three cities. The others are London and Sydney, Australia. In the U.S. alone this year, the agency added creative assignments from Reckitt Benckiser, Georgia-Pacific, Toyota, Jockey and Dun & Bradstreet.

Thompson joined the shop as president in 2008 and became CEO in early 2013. Earlier in her career, she worked at Bartle Bogle Hegarty, Mullen and Goodby, Silverstein & Partners.

Bauer also came aboard six years ago—as head of strategy—and like Thompson, is a BBH-ex pat. He became CSO in the fall of 2012.

Reflecting on the moves, agency creative chairman David Droga described Bauer as one of the shop's "biggest brains" and Thompson as a "genuine, natural leader and someone I really couldn't trust more." Can't get much higher praise than that.

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