Kerry Keenan Replaces DiNoto at Deutsch

New creative chief has big agency experience

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Greg DiNoto’s four-year reunion with Deutsch has ended.

DiNoto, chief creative officer at the New York office at Deutsch, has been replaced by Kerry Keenan. Keenan, a seasoned creative leader who has worked at agencies such as Young & Rubicam and Saatchi & Saatchi, will start on Sept. 30.

DiNoto’s second act at Deutsch began in late 2009, as the Interpublic Group shop absorbed the New York staff (and accounts) of sister shop Lowe. His first run was from 1991 until 1997 when he left to start his own agency with Esther Lee.

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