Adweek's Mad Woman Lauren Reeves Takes a Look at Household Cleaners | Adweek Adweek's Mad Woman Lauren Reeves Takes a Look at Household Cleaners | Adweek
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Keeping It Clean With the Cleaners [Video]

Adweek's Mad Woman Lauren Reeves takes a look under the sink and finds a world of repressed lusts

Hello,

I'm Lauren Reeves and I'm here to break down what advertisements really mean, because if I know anything, I know hidden persuaders. Sometimes you can even smell them. So this week I've been looking at cleaning products. Turns out that underneath my sink there is a world of repressed feelings, emotions and lusts, and often pine scented. Hope you enjoy.

Yours,

@LaurenReeves

PS Here are those ads in full

Liquid Plumr Quickie
http://www.youtube.com/watch?v=Z8RkF7n184c

Liquid Plumr Double Impact
http://www.youtube.com/watch?v=Z7fz0jpuLkM

Mr Clean: The Origin
http://www.youtube.com/watch?v=djxTSTEqsDI

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