John Deere Unit Shifts Account

Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.

Zimmerman, Laurent & Richardson in Des Moines, Iowa, picked up John Deere Health’s advertising, direct marketing and public relations account without a review, the agency said last week. The division of the Moline, Ill.-based farm-implement manufacturer, which previously worked with Des Moines shop Meyocks Group, spent less than $1 million on advertising last year, according to Nielsen Monitor-Plus.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in