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Chrysler today said it has returned creative for its Jeep vehicles to Omnicom Group’s BBDO in Detroit.
For the past two years, the work was handled by Cutwater, an Omnicom agency in San Francisco.
In a statement, Steve Landry, client evp, North American sales and marketing, said: “BBDO has done an excellent job with the all-new Dodge Ram. Despite the toughest market in history, Ram sales grew month over month during its launch. We look forward to BBDO developing similar outstanding creative solutions for Jeep.
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