Jamaica's PR Account Is in Review

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ATLANTA The Jamaica Tourism Board is conducting a review for its public relations account, the client confirmed.

Peter Martin Associates, the incumbent in Stamford, Conn., will defend its PR business, the agency said. An undisclosed number of shops responded to an ad placed last month in PR Weekly.

Sources said the Kingston, Jamaica-based bureau is considering a review for its $10 million advertising account, but at this time no competition was under way.

Foote, Cone & Belding in New York has handled the client’s advertising for 14 years.





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