The Incredible Shrinking Account Exec

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The traditional suit is disappearing, but the best are taking on a bigger role

In reviews like Cablevision’s current $100 million Rainbow DBS search, deep-pocketed clients seeking integrated solutions are making the holding companies their first point of contact. Cablevision is following a course set last year by companies like Bank of America and TAP Pharmaceutical Products.

It’s too early to tell if the corporate boardroom will replace the golf course in setting the tone for client relationships.



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