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Kevin Mayer has joined Vertical Marketing Network in Tustin, Calif., as account director. Previously, Mayer had positions spearheading national advertising strategy and business planning for Hyundai Motor America. During his tenure, he also managed Hyundai’s promotion department, instituted and managed Hispanic marketing and managed numerous product-marketing launches. Prior to Hyundai, Mayer worked on the Mitsubishi Motors account at Grey.
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