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DETROIT The Hummer H3T pickup truck is touted as “the most versatile Hummer ever” in a new TV spot breaking tonight on major news networks and on ESPN.
Creative, via Modernista!, Boston, shows a group of buff young men driving an H3T across a mountain range and onto a rocky beach, where they unload a motorcycle, a surfboard, a hang glider and fishing equipment. The spot reveals all of them using the gear for outdoor activities.
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