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More than 67 percent of women in the U.S. are considered plus size (size 14 and up) yet those women make up less than two percent of the images in media consumed by a female audience. Refinery29 and Lane Bryant are aiming to change that through The 67% Project, an initiative through which Refinery29 will include a broader range of women across all of its editorial content.
Orange Is the New Black star Danielle Brooks will be guest creative director for the project, which runs through Oct.
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