Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
IPG’s Hill, Holliday in Boston, the longtime incumbent on the CVS account, today said it is not participating in the pharmacy giant’s review of creative and media chores.
An agency representative issued this statement: “After careful consideration, Hill, Holliday has chosen not to participate in the CVS review. This is not a decision that we take lightly, but it is without question the right decision for our business and our people.”
There will be no layoffs because of the split, the rep said.
Officials at the client could not immediately be reached for comment.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in