HBO Bites Into Fashion With 'True Blood' Jewelry

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Vampires are certainly in style these days. In hopes of cashing in on the trend, HBO today announced the launch of its new True Blood jewelry line. Designed in collaboration with designer Udi Behr, the items include fang-like clasp closures.

Behr designed the collection of rings, necklaces, and earrings using the TV show’s themes as inspiration. The pieces, which incorporate sterling silver, stainless chain, leather and rubies, target fans of the show and its gothic aesthetic.

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