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NEW YORK Two DeVito/Verdi spots for Grey Goose Vodka has become the first liquor ad on a national cable TV news network, appearing last night on CNN’s NewsNight With Aaron Brown, the network confirmed.
The spots launched nearly a year ago on national cable TV and was part of a campaign featuring bartenders who offered advice on love, life and drinking responsibly. There are four 15-second ads in all.
The New York agency created the campaign before the vodka’s former owner, Sidney Frank Importing in New Rochelle, N.Y.,
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