FCC Enters Spectrum Debate

Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.

The Federal Communications Commission on Wednesday kicked off a process that will look into whether some airwaves used by broadcasters should be reclaimed and repurposed to expand the reach of high-speed Internet services to more Americans.

The FCC issued a public notice seeking comment by Dec. 21 on the issue, which is likely to see chairman Julius Genachowski’s agency run into strong opposition from broadcasters. Genachowski previously warned of a possible spectrum crisis, and the FCC has raised questions about whether broadcasters use their spectrum efficiently.

Broadcasters

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Spring Special

Save 30% Off an ADWEEK Subscription Today!

View Your Options

Already a member? Sign in