eMarketer: Online Video Ads to Surge

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Surfing the Web without being fed ads seems more unlikely everyday, especially with the boom of online video. Whether it is pre-, mid- or post-roll, overlays or banner ads, substantial growth in online video ads means most people have seen one, even if they aren’t aware.
 
Growth for online video advertising depends on the audience and the inventor–enough people to watch the ads and enough space to encourage mass marketers to buy the ads.


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