Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
Matchmaking site eHarmony has kicked off a media review, according to sources.
The client spends close to $90 million annually on ads, per Nielsen. Ad spending through the first half of this year is $44 million. But those figures exclude digital, a significant component of the company’s outlay.
Client officials are meeting with media executives from WPP, Publicis Groupe, Omnicom and Interpublic in the next few weeks, per sources.
One source said the review was in the early stages and described the upcoming discussions as meetings that would focus on general capabilities.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in