Michael Wolff leaves his post as editorial director of leading media industry publication Adweek, parent company Prometheus Global Media announced today. Executive editor Jim Cooper has been tapped to oversee the day-to-day operations of Adweek and Adweek.com, effective immediately.
“We are grateful for Michael’s contribution to Adweek,” said James Finkelstein, chairman of Prometheus Global Media. “His vision and guidance were essential during our monumental transformation.” Finkelstein added, “We welcome Jim in his expanded role. As a seasoned journalist, long-time leader of the former Mediaweek, and an integral part of the re-launching of Adweek, he is well-equipped to guide the publication through this transition.”
"I've had a fantastic time at Adweek,” said Wolff. “It's been my privilege to be part of the brilliant transformation of the magazine and site. I can't rave enough about Adweek's remarkable staff. I am sad to leave but sure the talent here will continue to do great things. I'm grateful to everybody at Prometheus for giving me this opportunity and this wonderful year."
Adweek’s spring 2011 re-launch saw a consolidation of three titles into one, a redesign to accompany the rejuvenation of editorial, a transformation of the website, enhanced engagement through trademark properties like The Hot List, and additional conferences and events. Cooper assumes his new oversight as Adweek posts some of its strongest results of the year, with key metrics trending up.
“As media, advertising, and marketing continue to experience rapid and exciting transformation, Adweek is well-positioned to continue to be the leading news brand in the space,” said Cooper. “We will continue to be fast to break news, analyze that news with authority, and allow the industry’s voice to be heard through the magazine’s pages and Adweek.com.”
Adweek is the world's leading media news and commentary outlet. Covering breaking news and trends in the worlds of print, digital, broadcast, advertising, and marketing/branding media, and offering insightful commentary from leading journalists and trend watchers, Adweek is read by the media industry's most powerful people and leading influencers.
ABOUT PROMETHEUS GLOBAL MEDIA
Prometheus Global Media is a diversified company with leading assets in the media and entertainment arenas: music (Billboard and its related conferences and events, including The Billboard Music Awards and The Billboard Latin Music Awards); entertainment (The Hollywood Reporter, Backstage, ShowEast, Cineasia, and CineEurope); and advertising and marketing (Adweek, Adweek conferences and the CLIO Awards).