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Deutsch is out of Ikea’s $90 million creative review, ending its second tour with the Swedish retailer.
The Interpublic Group shop confirmed its exit today, just two weeks before final presentations. The remaining finalists are the New York offices of WPP Group units Ogilvy & Mather and Berlin Cameron United, Havas’ Euro RSCG and Publicis Groupe’s The Kaplan Thaler Group.
Ikea executives briefed the contenders and final pitches are slated for the week of March 8, said sources.
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