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To support marketing initiatives such as its Rockstar Menu, Denny’s is rolling out a digital out-of-home network across its restaurant locations through a five-year agreement announced Monday (Feb. 9) with IndoorDIRECT. Initially in 300 Denny’s locations in the nation’s top markets, plans are to roll out the network to all 1,500 Denny’s restaurants.
Denny’s network of LCD screens in dining rooms carry IndoorDIRECT’s theBITE Network, a 60-minute lifestyle program hosted by four personalities reporting on news, entertainment, music and sports.
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