CSX "Tracks"

With the post-industrial economy having screwed up so royally, Americans are disposed to think well of the pre-post-industrial economy, in which farms and factories actually produce things and send them to market. This spot for the CSX railroad taps into that sentiment while making the case that “freight trains are part of the economy” right now. The visual ploy here is to display parallel lines of things — rows of bottles on a store shelf, rows of plants in a farm field, rows of keys on a computer keyboard, etc.