Creative Shop Curtis Birch Knows How to Make Compelling Documentaries for Brands

Since 2000, Curtis Birch has focused on storytelling and has most recently become known for weaving brands’ messages into compelling documentary shorts. It’s why the Santa Monica, Calif.-based creative shop will give a talk at Nike’s West Coast headquarters later this month as part of the behemoth sports apparel company’s Wise Words speaker series. “What we’re speaking to Nike about, and what we did on our project with them [12 Miles North], was figure out how to make an emotional connection with a consumer,” said Richard Yelland, founder and director of Curtis Birch.