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NEW YORK Executive creative director Scott Carlson has recruited five staffers to his department at Interpublic Group’s Avrett Free Ginsberg, which has acquired two new accounts in recent months.
Among the new personnel is Jon Resnik, a screenwriter turned copywriter who has sold 18 ads since joining the agency in January, Carlson said. Senior designer Roger Bova, who arrived from The Arnell Group in New York, has been working on the agency’s luxury accounts, which include Tumi, Dewars and now, Island Breeze by Bacardi.
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