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The Clio Awards has added a new competition category, Strategic Communications/Public Relations, to recognize the creative use of unpaid publicity and has named Richard Edelman, president and CEO of Edelman, as executive jury chair.
“In keeping with Clio’s 50-year tradition of recognizing the highest levels of creative communication, we are pleased to announce the new category that will acknowledge those in the industry who understand the power of public relations and communications in this highly competitive arena,” said Wayne Youkhana, director of the Clio Awards, in a statement.
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