Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
BOSTON Building on new-business momentum it enjoyed for most of last year, independent Cramer-Krasselt in Chicago has been selected as lead agency by financial services firm Edward Jones following a review.
The client spends about $35 million annually on ads, per Nielsen Monitor-Plus.
Select Resources International managed the review process for the client, which also considered finalists Kirshenbaum Bond + Partners in New York (an MDC Partners shop and the incumbent since 2004) and TM Advertising in Dallas, a unit of Interpublic Group.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in