Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
NEW YORK Citizens Bank is holding a review for creative chores on its ad account via Pile and Co. in Boston, the consultancy has confirmed.
The client spent $12 million on ads last year and $10 million through the first seven months of 2009, per Nielsen.
Havas-owned Arnold in Boston, the longtime incumbent on the account, is defending, Pile said. Agency executives could not immediately be reached for comment.
A Citizens decision is expected in early December.
Media chores are not included in the current competition.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in