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Barbara Cipolla, former U.S. president at WPP Group’s MediaCom, has joined Omnicom’s OMD Worldwide as chief marketing officer, the agency has confirmed. The position is a new one at the shop.
She will report to OMD Worldwide CEO Mainardo de Nardis. The two have known each other since working at WPP’s Mediaedge:cia from 2000-06, when de Nardis was global CEO and Cipolla was a managing partner and director of marketing and business development.
Commenting on the appointment, OMD said: “Barbara will play an important role in assuring brand consistency across the global network.
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