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NEW YORK Aegis Group’s Carat today said it has retained the media portion of Re/Max’s $50 million national ad account following a review.
Client svp, marketing Mike Reagan said in a statement: “We conducted this review as part of a regular practice to examine our current agency roster. We have always been extremely happy with Carat and after looking at a strong field of candidates, Carat further impressed us with their understanding of our business and the innovative ways they partner with us to reach the consumer.”
Carat
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