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Boost Mobile, a unit of Sprint, said today that Neil Lindsay has been named its vice president of marketing.
Lindsay had been vice president of product management and a member of Boost’s leadership team since its inception in 2002, with senior positions in both product development and marketing at the corporate level.
In his new role, Lindsay is now responsible for managing the marketing, product management and realization departments for Boost’s wireless phones and services. “Lindsay will lead the efforts to evolve the Boost brand and product offerings in alignment with Boost’s charter, business strategy and target market needs,” according to the Irvine, Calif.-based
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