Boost Mobile "Pet Carrier" | Adweek Boost Mobile "Pet Carrier" | Adweek
Advertisement

Boost Mobile "Pet Carrier"

Advertisement

Want to save a few bucks on air travel? Dress up your kid as a dog and shove him in cargo. It may not be the most comfortable way for a tot to travel, but this cost-saving method does allow the poncho-wearing mama to pay her costly cellular bill. This outrageous travel tip is the latest “wrong” scenario from Boost Mobile and 180’s “Unwrong'd” campaign. Here, the voice of sanity comes from the baggage handlers, who provide the product pitch and suggest that the mom try Boost’s $50 plan. The advice comes a little too late for this tyke, who seems be battling a case of fleas from the pet carrier and is left with only his coloring book for company as he makes his way down the conveyor belt. --Eleftheria Parpis