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As traditional media struggle to establish their brands on tablet computers and other mobile devices, The Washington Post serves up iconic newsmen Bob Woodward and Benjamin Bradlee — and recalls its own headline-making heyday — to tout the paper’s iPad app.
Launched this week, the app is available for free in Apple’s iTunes Store. Once downloaded onto the iPad, users can explore the newspaper’s latest content by logging in with an existing WaPo account or registering within the app.
While
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