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Bob Isherwood, Saatchi & Saatchi’s longtime worldwide creative director and partner to CEO Kevin Roberts, is leaving the agency after 22 years, a Saatchi representative confirmed this afternoon.
Isherwood, a native of Australia, joined Saatchi in 1986 and has held the agency’s top creative post since 1996. It was not immediately clear how the shop would fill the role.
In some ways, the exit of a veteran creative chief is not surprising. But it comes amid pressure from parent company Publicis Groupe, which like its peers, is cutting expenses to respond to declines in client spending, said sources.
Isherwood, for his part, said he has no intention of retiring — “that would be a life without purpose” — but rather wants to “do something dynamic and interesting.”
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