AskMen Jumps Into Foursquare

Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.

IGN’s AskMen.com is looking to bolster its fast-growing newsletter product The A. List by jumping onto the buzz-heavy local social application Foursquare.

The male-targeted News Corp.-owned property has announced a partnership with Foursquare that will result in content from the site’s local travel and entertainment themed A. List newsletter being automatically shared via Foursquare.

Launched last summer as a challenger to hip, urban-male-targeted newsletters like Urban Daddy and Thrillist, A. List now publishes content covering nine markets, including Los Angeles, Chicago, Miami and Montreal, as well as the newly launched editions in London and San Francisco.

According to AskMen.com

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in