Are iPad Apps Killing Newspapers? Survey Says…
Are iPad apps the new newspaper killer? A new survey out today showed that print newspaper subscribers who are heavy iPad users are “very likely” to cancel their print subscriptions.
The survey by the University of Missouri’s Donald W. Reynolds Journalism Institute is one of the first deep dives into how people are consuming news content on the eight-month-old device and its potential impact on print readership.
RJI gathered responses from more than 1,600 iPad users online from September to November.
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