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NEW YORK AKQA was named lead interactive creative agency for Coca-Cola, the client said.
The San Francisco independent agency will lead Coke’s roster of global and local shops in “creative and technical” duties, a client representative said. Coke works with several Web shops worldwide.
The win came after a review involving an undisclosed number of interactive shops. An AKQA rep confirmed the win and referred calls to the client. AKQA’s New York office will lead work on the account.
Coke
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