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Aeropostale is hoping to drive traffic to its 770 retail stores with a new CD and T-shirt promotion in collaboration with pop rock band Plain White T’s.
Starting Sept. 23, the New York-based casual apparel retailer will give out a commemorative T-shirt to shoppers who purchase the band’s new Big Bad World album, which comes out the same day. The T-shirts, retailing for $15.50, will be distributed through Oct. 12. According to Aeropostale, there are more than 50,000 tees in stock.
Scott
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