Thanksgiving may still be two weeks away, but the trickle of holiday commercials this week became a torrent, especially from retailers in Britain, who take their Christmas advertising responsibilities very seriously.
Three of our contenders below are meant to put the spirit of the season in your heart and remove your wallet from your pocket. Do John Lewis, Tesco and the NBA pull this off? Or is Kmart's new good-versus-evil spot, or a short film for Prada—directed by Wes Anderson and starring Jason Schwartzman—the best ad of the week?
Watch them all below, and vote for your favorite. We'll name a winner later this afternoon. And if your favorite's not listed here, let us know in the comments.
UPDATE: Congrats to the NBA, whose ad was voted the week's best by Adweek readers.