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Save for a Coca-Cola ad that leans heavily on cuteness, all of this week's best ads seem to meander around a central theme of moving, either on or forward (preferably, both).
A BMW ad gets the Gus Van Sant treatment; Heineken's "Legends" male lead takes a horse ride (among other forms of transport) around his own city; a guy uses an unusual pitch to unload his red 1993 Volvo; and A.1. Sauce captures the zeitgeist in a Facebook-based story of its relationship with steak.
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